It’s getting colder outside and for many of us, the golf season is coming to an end. Historically, the last three months of the year are the slowest for those of us in the golf industry. As a result, I thought I would take take a step back and write a little bit about our purpose at Age Defying Golf and how we came about that purpose.
My name is Ryan, I am the director/owner of Age Defying Golf along with my partner Chad Edwards. I am a youthful 36 and have a family consisting of my beautiful wife, April, and our two fantastic boys, Ethan and Braden.
We began working intensely with golfers in 2007. At first, we worked with golfers of all ages. Younger golfers wanted more power, of course, and they were fun to work with. But working with young, testosterone filled golfers so that they could outdrive their buddies was not exactly fulfilling any sense of life purpose.
But we also began working with a completely different type of golfers. The Golfer Over 50 years began seeing us for different reasons than just enhancing their “manhood” on the golf course.
These were golfers recently or soon to be retired. Without the daily grind of working, they were able and wanted to enjoy their newly found free time. Golf was part of their retirement plan. Many golfers had put off playing golf for years so they could work long hours and just be able to retire.
Now they were playing a lot more golf.
In a lot of cases, golf was one of the keys to their enjoyment in life. Being able to get outdoors, the camaraderie of friends, and the fun inherit in the game became much more important than it was when they were a working stiff.
All great things! Unfortunately, it frequently did not work out that way. The golfers we kept seeing were really struggling with their golf game. Frustration stemmed from physical problems that caused them to play poorly and get worse every year. Golf is not fun when you are playing much worse than your expectations.
The problem was that after years of working at a job combined with natural aging of the body, the golfer body was stiff and weak and unable to move very well. Golfers over 50 were coming to us because they were playing much worse then they had in previous years. Lessons did not help and they were getting frustrated. Golf did not give them the enjoyment and fulfillment it used to.
So here was an issue that my particular training could solve. Even better, it gave me a great sense of purpose and fulfillment. That’s how Age Defying Golf was born.
I partnered with a leader in the field and we began researching and testing like crazy. We made a lot of mistakes in the beginning but it was all part of the process of creating a great program.
The product that now is Age Defying Golf Rx, is our finished product. The program that gave us consistently fantastic results, gave us great word of mouth publicity in the community, and some news coverage.
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Age Defying Golf Rx is your 90-day prescription to an Age Defying Golf Game!
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It would be 2 more years until we put the program on DVD with instructional books and made it public with a website.
That is a story of its own because our first couple websites were disasters, got hacked, and crashed. We only sold 5 programs during those stressful months but we persevered anyway and, finally, we started to make headway.
This year has been a truly great year for Age Defying Golf. Thanks to your support, we will be able to continue Age Defying Golf for many more years to come.
I am humbled by the testimonials and interaction we have received this year. It has been a lot of fun….and very rewarding to me personally.
I know this post will not improve your golf game, but thanks for allowing us to share with you anyway.
Dr. Ryan York, DPT CGS
Doctor of Physical Therapy
Certified Golf Performance Specialist
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